Most companies think branding is for giants like Apple and Google. After all, these tech monsters yield a combined $270 billion in value from their efforts. All the result of a well-coordinated branding effort that includes frequently focused messaging and a consistent visual presence at every touch point.
If there’s one thing all property managers have in common, it’s that they all have to find ways to do a LOT more for a LOT less. That means when it comes to technology, it’s about prioritizing what tools can truly be game changers.
SMS marketing is quickly becoming a necessary part of business for almost every vertical (including property management), and for good reason. In recent years, text messaging has proven itself to be a superior communication platform.
The days of clipboards and binders being used to log and manage packages, are done. These old methods for logging packages, notifying residents and even worse, finding the space to store a backlog of boxes, are no longer logistically viable.