Texting is today's tool for multifamily communities - and it's recently proven to be resident's preferred method of communication. Are you using texting as a tool for resident retention, lead generation and overall community satisfaction?
The benefits of texting for multifamily and student housing communities are hard to ignore: communication is instant and ever-present. More than 90% of American adults own a mobile device. And it’s one of the most effective forms of communication, with text messages boasting a 99% open rate (94% of which are opened within five minutes!).
People like to feel valued - and your residents are no exception. When it comes to communication, personalized messages provide an experience that can create a long-lasting bond and establish a feeling of trust and appreciation. Sending the right message, at the right time, to the right resident or potential resident could be the difference between that person feeling valued and appreciated vs. the contrary.
Technology is changing rapidly - and with the new rollouts from Amazon’s Alexa, Google Home, and all of the other companies using voice technology as a tool for automation, it’s safe to say that voice is the way that things are heading. When it comes to communication, writing, and note taking, verbal voice to text can help things be faster and more automated - allowing you more time for brainstorming, and less time spent typing.
85% of the global population own a mobile phone, 97% send a text at least once a day and those who’ve received a text open it 98% of the time. With statistics like that, it’s obvious that texting is a preferred mode of communication.