85% of the global population own a mobile phone, 97% send a text at least once a day and those who’ve received a text open it 98% of the time. With statistics like that, it’s obvious that texting is a preferred mode of communication.
With 88 percent of residents preferring to communicate via email and 90 percent of text messages being read within 3 minutes of delivery, property managers can no longer ignore the fact that these are now mainstream expectation on how a resident prefers to communicate.
In the past, software was something you buy. It literally came in a big box with installation guides, instructional manuals, and one or two CDs. Today, software is primarily cloud-based (no more CDs in a box) and sold as 'software-as-a-service'.