Are you a property owner or manager looking to attract long-term and reliable Gen Z renters? If so, then you clicked the right post. As of now, Gen Z members have started becoming of age, enrolling in college, and getting their first jobs. And guess what else? They also can’t wait to secure a place they call their own, albeit in a rental capacity.
Resident retention is a very real issue, and recent events have only made it worse. Residents may fail to renew for a variety of reasons. Some of them are obviously beyond your control, such as relocation for a job or to support their families. However, some resident turnover is caused by factors that you can control, or at least mitigate. Here is all you need to know about resident retention. Plus a guide to five reasons why residents may not decide to renew their lease, and what you might be able to do about each one.
Managing student housing properties has always been involved and intensive. However, COVID-19 social distancing and isolation guidelines have made the job much harder. Property managers are expected to do more with much less. The only way to achieve that is by tapping into the power of advanced technology and student housing software to achieve better operational efficiency for your facility
So you’ve implemented a text messaging tool – great! You just took an important step in modernizing your resident communication. After all, text messaging has grown in popularity as a tool for property managers in recent years. It’s no surprise – 90% of new customers would rather receive a text message than a phone call. How are you adapting to these changes in the market? An automated text message and auto response text are powerful tools for property managers that save your team time, improve your resident engagement, and are often easy to configure.